THE PRACTICE LEADER TRACK · 90 DAYS · NOTHING CLINICAL
Recover the money your practice already produced.
Principal · Partner · Practice manager
For practice owners, principals and practice managers. No new marketing. No new chair. No new staff. The patients are already on your list and you already paid to get them.
The problem
New patients are expensive. The other list is free.
Patients who came, were treated, were happy, and quietly stopped. The plan presented in March that nobody chased in April. The recall that used to be six months and is now eighteen.
They cost nothing to reach. It is the cheapest revenue in dentistry, and it is invisible, because no software puts it on a screen and no accountant reports money that never arrived.
Where it goes
The four leaks
Dormant patients
Eighteen months or more, no appointment, no reason.
Presented and unaccepted treatment
Diagnosed, discussed, never followed up by anyone.
Failed appointments
Chair time you paid for and did not sell.
Unsold chair time
Gaps in a diary that looks full.
You are good at dentistry. Nobody taught you to run a business.
Eight live sessions for practice leaders. Ninety minutes each. Online. The first one is free.
What you get
- 8 live sessions with me, online
- A second seat, so your practice manager comes too
- Bring your numbers and I go through them live
- Every session recorded, watch it again for 12 months
- Templates your team can start using the same week
- A CPD certificate after every session
- A recorded 45 minute teardown of your practice with me. The recording is yours to keep and post.
What we cover
What a patient really costs you.
Not what the ad invoice says.
The word that costs you the most.
Why patients say no to treatment.
A full diary that still loses money.
How to fill it properly.
The seats you paid for and never sold.
No-shows and the recall list nobody works.
Never pay twice for the same bad hire.
How to get it right first time.
Why good people leave.
And the four things that make them stay.
Your whole practice on one page.
The eight numbers to check every month.
What it is worth.
What a buyer looks at that you have never measured.
The first session is free. The remaining seven are paid, and I will tell you the price at the end of the free one. No card today.
The guarantee
Turn up. If you leave with nothing you can use, email me that night and I refund you.
Save my spotFree. No card. Calendar invite sent straight away.
Step 01 · Free
Save my spot
The free session is live, ninety minutes, and costs nothing. Leave your details and you get the joining link and a calendar invite straight away.
FAQ
Questions
In the UK, yes. The GDC does not approve or accredit CPD providers and holds no approved list. Verifiable CPD is defined by criteria: stated aims and objectives, anticipated learning outcomes, quality assurance, and a certificate carrying the required detail. Every session is built to meet that. In Australia this counts as non-scientific CPD, capped at 12 hours per three-year cycle. In the US, Canada, the UAE and elsewhere, check your own regulator before claiming the hours.
Yes. Sessions run at a UK evening time and dentists join from the US, Canada, Australia and the UAE. Every registration gets a calendar invite in your own timezone, and the replay is available for twelve months if the live time does not work.
The first part is, and reactivation is the fastest money. The rest is making sure the leak does not reopen. A campaign is an event. This is a system with a named owner.
Most dormant patients did not leave unhappy. They moved, got busy, or had one appointment go wrong and never rebooked. Contacted properly it reads as care.
Yes. Single-surgery practices usually have the highest dormant proportion, because there is nobody whose job it is to chase.
Fair question, and I would rather you asked it now. I am not teaching you dentistry. I am teaching the business side, built and rebuilt across five companies, informed by four generations of practice owners in my family. If that is not enough, the first session is free and costs you ninety minutes.